Reed Intends to Move Full Speed Ahead into Korean Market
BEIJING, Sept. 26, 2014 /PRNewswire/ — Reed Exhibitions, the world’s leading exhibition organizer, is proud to announce its entry into the South Korean maritime market. By joining forces with event leader K.Fairs Ltd., an established and highly regarded trade fair organizer in Korea, Reed’s newest partnership will make its debut via Kormarine, Korea’s largest international maritime industry event that has attracted over 1,000 exhibiting companies and 40,000 visitors from over 70 countries. Kormarine is poised to continue to lead the Asian and global market by serving core maritime interests.
Mike Rusbridge, Chairman and CEO of Reed Exhibitions, says, "As the third largest economy in Asia, we recognize that Korea houses huge market potential. Kormarine is Reed’s debut into the nation’s burgeoning maritime industry. Reed is optimistic we will rapidly expand our Korean presence even further in future."
Kormarine is a significant plank to Reed’s growing list of maritime industry events. "Kormarine is the biggest maritime event in Reed’s portfolio, further strengthening our presence in Asia’s maritime industry, namely Asia Pacific Maritime in Singapore, Indonesia Maritime Expo (IME) in Indonesia, and Mainland China’s Oceanology International," says Paul Beh, Reed Exhibitions Asia Pacific President.
"This event marks the successful combination of the best elements of two established players: Reed Exhibitions and K. Fairs. We are delighted to be so well placed to deliver an even more compelling market-leading exhibition in 2015. Komarine will definitely be the premier event for the maritime industry not only in Korea but the rest of the world," says CEO of K. Fairs SK Hong, who was recently conferred the Order of Industrial Service Merit Award by the Korean government.
Kormarine, an international marine exhibition located in South Korea’s largest port city of Busan, has held successful editions since 1978 and continues to lead the Asian market by serving core maritime interests – boats, ships and ferries, together with industry developments ranging from the latest in engine, deck and fishing equipment, accessories and technologies. Visitors can additionally learn about the most recent breakthroughs and developments in electronic, security, communication, propulsion and navigation systems.
Similar to Reed’s approach and commitment to exceed event expectations, the highly successful Kormarine event goes beyond the limits of show floor exhibits by offering informative seminars and workshops with a keen focus on hot industry topics, alongside vital social platforms benefiting all points of the market chain. It is clear that the new Reed-K. Fairs partnership, with combined extensive networks, years of experience and exclusive face-to-face communication platforms, will extend the industry’s reach and continually provide a major one-stop solution as the essential go-to networking maritime industry event in Asia and beyond.
REED EXHIBITIONS and its newest partner K. Fairs look forward to the next KORMARINE edition scheduled to take place October 20th – 23rd 2015 in Busan, Korea.